Area of Interest:

Social Sciences

100%

Environmental Governance

62%

Public Relations

90%

Communication

75%

Media Ethics

55%

Research Publications in Numbers

Books
0

Chapters
0

Articles
0

Abstracts
0

Selected Publications

Cheng, Y., Y.H. Huang and C.M. Chan, 2017. Public relations, media coverage, and public opinion in contemporary China: Testing agenda building theory in a social mediated crisis. Telematics Inf., 34: 765-773.
CrossRef | Direct Link |
Huang, Y.H., F. Wu, Y. Cheng and C. Lyu, 2016. Crisis Communication Research in Greater China. In: The Handbook of International Crisis Communication Research, loffelholz, M., A. Schwarz and M. Seeger (Eds.)., Wiley-Blackwell, USA.
Cheng, Y., 2016. Who is leading whom in the general motors recall: understanding media impacts on public relations efforts, public awareness, and financial markets. Res. J. Inst. Pub. Relations, 3: 1-25.
Cheng, Y., 2016. The third-level agenda-setting study: An examination of media, implicit, and explicit public agendas in China. Asian J. Commun., 26: 319-332.
CrossRef | Direct Link |
Cheng, Y., 2016. How social media is changing crisis communication strategies: Evidence from the updated literature. J. Contingencies Crisis Manag., 10.1111/1468-5973.12130.
CrossRef | Direct Link |
Cheng, Y., 2016. Activism in wukan incident: Power and confrontation strategies at a Chinese village. China Media Res., 12: 90-104.
Direct Link |
Cheng, Y., 2016. A test of contingency theory in China’s Red Cross credibility crisis. Int. J. Commun., 10: 3241-3260.
Direct Link |
Huang, Y.H., F. Wu and Y. Cheng, 2015. Crisis communication in context: Cultural and political influences underpinning Chinese public relations practice. Pub. Relat. Rev., 42: 201-213.
CrossRef | Direct Link |
Cheng, Y., J. Liang and L. Leung, 2015. Social network service use on mobile devices: An examination of gratifications, civic attitudes and civic engagement in China. New Media Soc., 17: 1096-1116.
CrossRef |
Cheng, Y., 2015. The rapport management of sellers: exploring the seller-buyer relationship in small and medium-sized enterprises of China. China Media Res., 11: 73-86.
Cheng, Y. and C.M. Chan, 2015. The third level of agenda setting in contemporary china: tracking descriptions of moral and national education in media coverage and people’s minds. Int. J. Commun., 9: 1090-1107.
Direct Link |
Huang, Y.H. and Y. Cheng, 2013. China, Hong Kong, and Taiwan, Practice of Public Relations. In: Encyclopedia of Public Relations, Heath, R. (Ed.), SAGE Publications, Inc., California.
Cheng, Y., J. Guo, Q.Q. Jiang, C. Meng and Y.Q. Wang, 2013. The media effects on the acculturation of mainland Chinese students in Hong Kong. J. Radio Telev. Stud., 36: 91-114.
Fan, D.L. and Y. Cheng, 2009. The current status and development countermeasure of the venture Capital investment of Chinese companies. Mod. Econ., 8: 28-30.