Dr. Amer Shakir Bin Zainol

Associate Professor
Universiti Teknologi Mara, Malaysia


Highest Degree
Ph.D. in Art and Design from Universiti Teknologi Mara, Malaysia

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Area of Interest:

Social Sciences
Research Methodology
Communications Skills
Design Creativity
Art

Selected Publications

  1. Zainol, A.S., W.Z.M. Yusof, K.A. Mastor and Z.M. Sanusi, 2016. Ideation in industrial design context: The importance of group process in brainstorming. Asian J. Environ. Behav. Stud., 1: 19-35.
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  2. Zainol, A.S., M.H.H. Azahari, K.A. Mastor and Z.M. Sanusi, 2015. Brainstorming in industrial design education: Is there mediation effect? J. Intelek, 6: 9-16.

  3. Hashim, S.F., R.M. Tajuddin and A.S. Zainol, 2015. Creating resilient SME through brand identity (Case study of bumiputera fashion entrepreneurs in Malaysia). Int. Acad. Res. J. Sci., 1: 264-282.
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  4. Zainol, A.S., M.H. Azahari and W.Z.M. Yusof, 2011. Creative idea generation technique through brainstorming. J. Int., 18: 66-71.

  5. Zainol, A.S., M.T. Bajuri and S. Sapri, 2008. The usage of group brainstorming for designers to generate new ideas. J. Int., 16: 51-58.