Dr. Timira Shukla

Professor and Dean
Jaipuria School of Business, India

Highest Degree
Ph.D. in Management from Chaudhary Charan Singh University, India

My URL
https://livedna.org/91.24295

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Area of Interest:

Business Management and Accounting
Marketing Research
Strategic Management
Product Management
Service Marketing

Selected Publications

  1. Singh, P. and T. Shukla, 2018. Penetration of health insurance in India: Reality or mirage. Asian J. Manage. Appl. Res., 8: 798-810.

  2. Shukla, T., 2018. Study of awareness of micro-insurance policies: Comparative analysis of two villages. J. Indian Manage. Strat., 23: 59-63.
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  3. Singh, A. and T. Shukla, 2016. Rethinking human resource: Making of parental policy in India. Int. J. Intell. Enterp., 3: 265-281.
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  4. Shukla, T. and A. Singh, 2015. Organizational factors influencing innovation: An empirical investigation. J. Strat. Human Resource Manage., .
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  5. Shukla, T. and A. Singh, 2014. Employee perception towards technology in banking sector. Res. J. Soc. Sci. Manage., 4: 85-94.

  6. Singh, A. and T. Shukla, 2012. Employee engagement in an indian tin manufacturing organization: An investigation. Asian J. Manage. Sci. Educ., 1: 80-93.

  7. Shukla, T., V.K. Sarawag and V.K. Shah, 2011. Customer expectations from travel portals: An exploratory study. Srusti Manage. Rev., 4: 31-42.
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  8. Shukla, T., 2011. Study of consumer perception of credit cards: An empirical investigation. J. Indian Manage. Strat., 16: 36-42.

  9. Shukla, T., 2011. Customer perception of brand LIC: An empirical investigation. IUP J. Brand Manage., 8: 48-59.
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  10. Shukla, T., 2010. Factors affecting'Internet marketing'campaigns with reference to viral and permission marketing. IUP J. Manage. Res., 9: 26-37.
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Member since June, 2018