Prof. Chih-Kai ChenProfessor
National Taipei University of Education, Taiwan
Ph.D. in International Business from National Taiwan University, Taipei, Taiwan
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Dr. Chih-Kai Chen is currently working as Professor at Department of Cultural and Creative Industry Management National Taipei University of Education, Taiwan. He has completed his Ph.D. in Consumers and Entertainment Economy from same University. His main area of interest focuses on Consumers and Entertainment Economy. His main area of expertise includes Entertainment and Culture Economy, Strategic Marketing and Management, City and Environmental Economy, and Consumers. He has published 39 research articles in journals 15 conference papers, and 18 books contributed as author/co-author.